WHY WOULD ANYONE ORGANISE A CYCLOTHON IN MUMBAI

1. Business & Strategic Skills

• Entrepreneurial mindset – ability to build, scale, and adapt your business.

• Financial literacy – budgeting, forecasting, sponsorship valuation, P&L understanding.

• Strategic planning – ability to set long-term goals, define your niche, and outmaneuver competitors.

2. Sports Industry Knowledge

• Understanding of sports ecosystems – leagues, federations, teams, athlete requirements.

• Event management – planning, logistics, compliance, and execution of sporting events.

• Sponsorship and marketing – creating win-win opportunities between brands and sports properties.

3. Relationship & Communication Skills

• Networking – building and maintaining strong connections with athletes, sponsors, media, and authorities.

• Negotiation – closing sponsorship deals, partnerships, and contracts.

• Public relations – ability to handle media, represent athletes, and manage crises diplomatically.

4. Legal & Regulatory Awareness

• Contracts & IP rights – understanding athlete contracts, image rights, brand use, etc.

• Risk & liability management – ensuring compliance with local and international sports laws.

5. Digital & Tech Proficiency

• Social media and digital marketing – building your brand and that of your athletes/events online.

• Tech integration – using CRM, data analytics, or event tech to improve efficiency and fan experience.

6. Leadership & Team Building

• Vision setting – inspiring your team, partners, and clients with a clear mission.

• Operational leadership – managing cross-functional teams and vendor partners.

• Adaptability – responding to trends (e.g., esports, NIL deals, or fitness-tech).